1. Contractors Can Match the Product to the Project

One of Gentek's biggest advantages is that contractors aren't forced into a single siding specification for every job.

Gentek's current vinyl siding comparison guide shows multiple product families at different nominal thicknesses, including Aurora II at .040", Concord at .042", Signature Supreme and Centennial at .044", and Sequoia Select horizontal profiles at .046".

That gives contractors room to build the siding package around the customer's priorities instead of treating every exterior the same way.

• Budget-sensitive projects can stay focused on value
• Premium projects can move into heavier panel construction
• Different architectural styles can use different profiles
• Homeowners can compare colors, textures, and panel depths
• Contractors can offer upgrades within the same manufacturer family

That flexibility makes the sales conversation easier because the contractor can explain what changes as the customer moves from one product level to another.

2. The Specifications Give Contractors Something Concrete to Compare

Good product conversations should be based on specifications, not just words like "good," "better," and "best."

Gentek publishes measurable differences across its vinyl siding lineup, including nominal thickness, panel profiles, butt heights, nail-hem construction, textures, finishes, and available colors.

For example, Gentek's comparison guide identifies Sequoia Select horizontal siding with a .046" nominal thickness, a full-roll nail hem, a 3/4" field butt height, cedargrain texture, and a low-gloss finish.

Those details matter because contractors can show customers exactly what they're paying for when they move into a premium product instead of relying on vague marketing language.

3. Gentek Products Operate Within Established ASTM and Industry Standards

Vinyl siding quality shouldn't be judged only by thickness.

ASTM D3679 is the core product specification used for rigid PVC vinyl siding. The standard addresses multiple performance areas rather than one measurement alone, including dimensions, impact strength, shrinkage, expansion, appearance, weathering, and wind-load resistance.

That framework matters to contractors because it creates a consistent baseline for evaluating vinyl siding products.

The former Vinyl Siding Institute certification program, now administered through the Polymeric Exterior Products Association, provides third-party verification for certified vinyl siding products against applicable ASTM requirements.

In other words, a strong product comparison should consider both the industry standard and the manufacturer's individual specifications.

4. Gentek Gives Contractors Strong Design Flexibility

Homeowners don't buy siding by thickness alone. They buy an exterior.

That means profile, texture, finish, color, shadow lines, and architectural style can matter just as much as technical specifications.

Gentek's current lineup includes traditional clapboard, Dutch lap, beaded, extended-length, and board-and-batten options across different product families.

The comparison guide also shows substantial variation in available colors across the lineup. Sequoia Select, for example, is currently listed with 29 available colors, while other product families offer different selections based on profile and product class.

That design flexibility helps contractors give homeowners choices without making the product selection process unnecessarily complicated.

5. Contractors Can Build a Better Good-Better-Best Conversation

Contractors often struggle when customers compare bids based only on total price.

A product family with clear differences in construction gives the contractor a better way to explain value.

Instead of saying one siding is simply "better," the contractor can point to measurable differences:

• Nominal panel thickness
• Nail-hem design
• Panel profile
• Butt or projection depth
• Texture and finish
• Color availability
• Wind-load certification information
• Manufacturer warranty terms

That turns an upsell into a product comparison. The homeowner can see what changes, decide which features matter, and choose the product level that fits the project.

Thickness Matters, but It Isn't the Whole Story

Contractors sometimes use siding thickness as a shorthand for quality because it's easy to understand and easy to compare.

It's useful, but it shouldn't be treated as the only specification that matters.

Gentek's own product literature shows why. Its vinyl lineup varies not only by nominal thickness, but also by nail-hem construction, butt height, profile, texture, finish, panel length, and other product characteristics.

A contractor comparing products should look at the complete panel system rather than deciding from one number alone.

Sequoia Select Shows What a Premium Specification Looks Like

Gentek positions Sequoia Select as an ultra-premium vinyl siding line, and its published specifications help explain why.

Current horizontal Sequoia Select profiles are listed at .046" nominal thickness and use a full-roll nail hem. The product comparison guide also lists a 3/4" field butt height, cedargrain texture, low-gloss finish, and multiple clapboard and Dutch lap profiles.

Gentek also offers extended-length Sequoia Select panels, which can reduce the number of overlaps across longer wall sections.

For contractors selling a premium exterior, those are tangible product features they can demonstrate rather than simply asking a homeowner to pay more for a brand name.

Standards Establish the Baseline. Manufacturer Specifications Define the Product.

This distinction is worth explaining to homeowners.

ASTM standards and industry certification programs establish important performance and quality requirements for vinyl siding. They help create confidence that certified products are being evaluated against recognized criteria.

Manufacturer specifications then tell you what makes one individual siding product different from another.

That's where contractors should look for differences in thickness, profile construction, nail hems, textures, dimensions, available colors, warranty information, and installation requirements.

Installation Still Determines the Finished Result

A quality siding product still needs quality installation.

Vinyl siding must be installed so it can accommodate normal expansion and contraction. Wall preparation, fastening, clearances, panel engagement, flashing, weather management, and accessories all matter.

Contractors should always follow the current Gentek installation instructions for the specific product being installed, along with applicable building codes and industry installation guidance.

Premium material can't compensate for poor installation.

Product Availability and Local Support Matter Too

Product specifications are only part of what contractors need from a siding manufacturer and distributor.

Contractors also need access to colors, profiles, accessories, product information, and knowledgeable people who can help work through the material package.

That's where working with Suburban Wholesale & Supply adds another layer of value.

Our sales counter team can help contractors compare Gentek products, review manufacturer specifications, think through takeoffs and accessories, and determine which siding level best fits the project.