Showing, explaining and closing jobs with homeowners.
4 articles on design ideas
Gentek steel siding does not have to cover the entire house to create value. Contractors can use steel strategically on gables, entries, garage projections, additions, dormers and other architectural features to add contrast, durability and premium visual interest while keeping the main siding system unchanged.
Read More →Exterior design upgrades are easier to sell when homeowners understand what changes before they see what it costs. Contractors can present premium trim, wider corners, board-and-batten, shake, stone, soffit, fascia and composite cladding more effectively by using discovery, photos, samples and visualization first—then pricing the options clearly.
Read More →Shake, board-and-batten and stone accents can turn a basic siding proposal into a complete exterior design conversation. Contractors can introduce these upgrades by using the home's architecture, physical samples, project photos and visualization to show homeowners where accent materials add contrast, texture and architectural interest without overwhelming the exterior.
Read More →Wider corner posts can give a siding project a more substantial, finished appearance by making the outside corners part of the home's trim design. Contractors can sell wider corners more effectively by demonstrating standard and upgraded options side by side, connecting the choice to window trim and architecture, and letting the homeowner see the difference before discussing price.
Read More →Sample books, color decks, demo kits and cutaways are available at the counter, and most are free.