Selling Siding & Windows

Showing, explaining and closing jobs with homeowners.

4 articles on comparisons

SteelSide vs. SteelTek Supreme: Which Customer Fits Each Product? | Suburban Wholesale Contractor Academy

SteelSide and SteelTek Supreme are both Gentek steel siding systems, but they fit different homeowner priorities. SteelSide uses a PVC finish with D4, D5 and 8" horizontal profiles, while SteelTek Supreme upgrades to Kynar PVDF and adds roughsawn textures, a broader color palette and 12" Board & Batten. This Contractor Academy lesson teaches contractors how to identify which customer naturally fits each product instead of automatically pushing every steel buyer toward the premium option.

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Clapboard vs. Dutch Lap: How to Explain the Difference to a Homeowner

Clapboard and Dutch Lap are two of the most common horizontal vinyl siding profiles, but many homeowners do not understand the difference. Learn how contractors can explain siding profile, shadow lines, exposure and architectural style using actual samples instead of overwhelming customers with technical terminology.

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Siding Estimate vs. Sales Presentation: What's the Difference?

There is a major difference between giving a homeowner a siding estimate and making a professional siding sales presentation. An estimate answers, “What will this project cost?” A sales presentation helps the homeowner understand what the house needs, what products are available, how those products differ, what the installation should include, what design options exist, what warranties apply, and why one proposal may cost more than another. PEPA’s installation guidance demonstrates how many technical details exist beyond the siding panel itself, while Gentek provides multiple profiles, colors, warranties, and visualization tools that can be incorporated into a homeowner presentation.

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